Moving to the Cloud isn’t Always a Clear-Cut Decision The retail industry has been talking about the cloud for years, and much of the conversation has focused on the benefits of moving core systems and data off premise and to the cloud. Many organizations have moved to the cloud; in fact, Forbes has reported that [...]
Can you trust your implementation partner to manage scope? When a technology project fails spectacularly, it’s probably fair to say that both parties earn some of the blame. However, many retailers ultimately rely on the implementation partner to not let the technology project get out of hand. In this article for Retail Customer Experience, Tom Schoen [...]
If your organization is like a lot of retailers, you may just be settling in after spending a lot of time, effort and cost implementing EMV. Or maybe “settling in” is a bit strong of a term, since many of the processes surrounding EMV haven’t been completely sorted out and companies are still trying to [...]
If you’re wondering whether your customers would trade some of their personal data for a more personalized shopping experience, it’s likely that the answer is yes. This isn’t a slam-dunk win for retailers, however. Yes, you want a better understanding of your customer base in order to shape a personalized shopping experience. But consumers’ willingness [...]
As a retailer, you can spend significant resources developing analytics plans that support your goals. To put this plan into action, however, there should be a good grasp of the why and the how of a plan. In this article for Retail Customer Experience, Tom Schoen looks at both the why and how of an analytics plan and covers the [...]
