The modern point-of-service (POS) is much more about service than about sales. As stores increasingly become a place for new experiences, the POS takes on an enhanced role in the customer lifecycle. For instance, it may empower associates to engage with customers on a deeper level with mobile commerce capabilities, provide seamless inventory visibility across all channels, or deliver real-time customer data so associates can give a personalized approach.
Red Wing Shoes recently presented its experience of replacing a complex, custom-built legacy POS system with Oracle Retail Xstore Point-of-Service, with the implementation facilitated by BTM Global. This e-book by Oracle outlines Red Wing Shoes’ experience, including the drivers behind their decision to upgrade and best practices for a successful implementation.
